000 | 00543nam a2200205Ia 4500 | ||
---|---|---|---|
008 | 231030s9999 xx 000 0 und d | ||
020 | _a0198074123 | ||
020 | _a9780198074120 | ||
082 | _a659.1 JET | ||
100 | _aJethwaney, Jaishri | ||
245 | 0 |
_aAdvertising management : _bincludes sales promotion |
|
250 | _a2nd ed. | ||
260 |
_aNew Delhi: _bOxford University Press, _c2012. |
||
300 | _axxi, 651 p. | ||
650 | _aAdvertising | ||
650 | _aAdvertising Management | ||
650 | _aIndia | ||
700 | _aJain, Shruti | ||
942 | _cMBK | ||
999 |
_c44129 _d44129 |