000 | 00596nam a2200217Ia 4500 | ||
---|---|---|---|
008 | 221011s9999 xx 000 0 und d | ||
020 | _a9789332555099 | ||
040 | _aPUL | ||
082 | _a658.8342 SCH | ||
100 | _aSchiffman, Leon G. | ||
245 | 0 | _aConsumer behavior | |
250 | _a11th ed. | ||
260 |
_aNoida: _bPearson India Education Services, _c2018. |
||
300 | _axxvii, 508 p. | ||
650 | _aConsumer as individual | ||
650 | _aConsumer behavior - cultural influences | ||
650 | _aConsumer decision making | ||
700 | _aWisenblit, Joseph | ||
700 | _aRamesh Kumar, S. | ||
942 | _cBK | ||
999 |
_c5852 _d5852 |