000 | 00502nam a2200181Ia 4500 | ||
---|---|---|---|
008 | 221011s9999 xx 000 0 und d | ||
020 | _a9781422187173 | ||
040 | _aPUL | ||
082 | _a658.802 DAW | ||
100 | _aDawar, Niraj | ||
245 | 0 |
_aTilt : _bshifting your strategy from products to customers |
|
260 |
_aBoston: _bHarvard Business Review Press, _c2013. |
||
300 | _aix, 228 p. | ||
650 | _aStrategic management | ||
650 | _aCustomer relations | ||
650 | _aConsumer behavior | ||
942 | _cBK | ||
999 |
_c9442 _d9442 |