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Marketing of services : retailing and health care - Vol. 7

Mathwick, Charla

Marketing of services : retailing and health care - Vol. 7 - London: Sage Publications Ltd., 2011. - xxxviii, 250 p. - Legends in Marketing - Naresh K. Malhotra Vol. 1-9 .

ISBN: 9788132105176

Subjects--Topical Terms:
Marketing
Marketing research

Dewey Class. No.: 658.80092 MAT

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