Marketing communications objectives, strategy, tactics
Rossiter, John R.
Marketing communications objectives, strategy, tactics - London Sage Publications Ltd. 2018 - xi, 566 p.
9781526438652
Communication in marketing
Positioning
659.1 ROS
Marketing communications objectives, strategy, tactics - London Sage Publications Ltd. 2018 - xi, 566 p.
9781526438652
Communication in marketing
Positioning
659.1 ROS