Brainfluence : 100 ways to persuade and convince consumers with neuromarketing
Dooley, Roger
Brainfluence : 100 ways to persuade and convince consumers with neuromarketing - New Jersy: John Wiley & sons, Inc., 2012. - xviii, 286 p.
9781118113363
Marketing - psychological aspects
Neuromarketing
Advertising - psychological aspects
658.80019 DOO
Brainfluence : 100 ways to persuade and convince consumers with neuromarketing - New Jersy: John Wiley & sons, Inc., 2012. - xviii, 286 p.
9781118113363
Marketing - psychological aspects
Neuromarketing
Advertising - psychological aspects
658.80019 DOO