Brainfluence : (Record no. 9639)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00554nam a2200181Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 221011s9999 xx 000 0 und d |
| 020 ## - ISBN | |
| International Standard Book Number | 9781118113363 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Presidency University Library |
| 082 ## - DDC NUMBER | |
| Classification number | 658.80019 DOO |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Dooley, Roger |
| 245 #0 - TITLE STATEMENT | |
| Title | Brainfluence : |
| Sub Title | 100 ways to persuade and convince consumers with neuromarketing |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Jersy: |
| Name of publisher, distributor, etc | John Wiley & sons, Inc., |
| Date of publication, distribution, etc | 2012. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | xviii, 286 p. |
| 650 ## - Subject | |
| Subject | <a href="Marketing - psychological aspects">Marketing - psychological aspects</a> |
| 650 ## - Subject | |
| Subject | <a href="Neuromarketing">Neuromarketing</a> |
| 650 ## - Subject | |
| Subject | <a href="Advertising - psychological aspects">Advertising - psychological aspects</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Koha collection | Location (home branch) | Sublocation or collection (holding branch) | Shelving location | Date acquired | Source of acquisition | Inventory number | Koha issues (times borrowed) | Koha full call number | Barcode (Accession No.) | Koha date last seen | Koha date last borrowed | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 0 | 0 | Fiction | Presidency University Library | Presidency University Library | Humanities | 2019-03-21 | Surya Book Supplier, Bengaluru on 43538 | 1503 | 2 | 658.80019 DOO | 32622 | 2022-12-19 | 2022-12-05 | 9331.30 | 2021-09-03 | Humanities Books | |||
| 0 | 0 | Fiction | Presidency University Library | Presidency University Library | Humanities | 2019-03-21 | Surya Book Supplier, Bengaluru on 43538 | 1503 | 658.80019 DOO | 32623 | 2021-09-03 | 9331.30 | 2021-09-03 | Humanities Books | |||||
| 0 | 0 | Fiction | Presidency University Library | Presidency University Library | Humanities | 2019-03-21 | Surya Book Supplier, Bengaluru on 43538 | 1503 | 5 | 658.80019 DOO | 32624 | 2023-09-05 | 2023-05-30 | 9331.30 | 2021-09-03 | Humanities Books | |||
| 0 | 0 | Fiction | Presidency University Library | Presidency University Library | Humanities | 2019-03-21 | Surya Book Supplier, Bengaluru on 43538 | 1503 | 1 | 658.80019 DOO | 32625 | 2021-09-20 | 2021-09-20 | 9331.30 | 2021-09-03 | Humanities Books | |||
| 0 | 0 | Fiction | Presidency University Library | Presidency University Library | Humanities | 2019-03-21 | Surya Book Supplier, Bengaluru on 43538 | 1503 | 1 | 658.80019 DOO | 32626 | 2023-09-20 | 2023-09-07 | 9331.30 | 2021-09-03 | Humanities Books |
