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Consumer behavior : (Record no. 11495)

MARC details
000 -LEADER
fixed length control field	00537nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	221011s9999 xx 000 0 und d
020 ## - ISBN
International Standard Book Number	9788120339637
040 ## - CATALOGING SOURCE
Original cataloging agency	Presidency University Library
082 ## - DDC NUMBER
Classification number	658.8342 MAJ
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Majumdar, Ramanuj
245 #0 - TITLE STATEMENT
Title	Consumer behavior :
Sub Title	insights from Indian market
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	New Delhi:
Name of publisher, distributor, etc	PHI Learning Pvt. Ltd.,
Date of publication, distribution, etc	2015.
300 ## - PHYSICAL DESCRIPTION
Pages	ix, 350 p.
650 ## - Subject
Subject	<a href="Consumer behavior - case studies">Consumer behavior - case studies</a>
650 ## - Subject
Subject	<a href="Consumer behavior - cultural influences">Consumer behavior - cultural influences</a>
650 ## - Subject
Subject	<a href="Consumer decision making">Consumer decision making</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Book

Holdings
Withdrawn status	Not for loan	Koha collection	Location (home branch)	Sublocation or collection (holding branch)	Shelving location	Date acquired	Source of acquisition	Inventory number	Koha issues (times borrowed)	Koha full call number	Barcode (Accession No.)	Koha date last seen	Koha date last borrowed	Cost, replacement price	Price effective from	Koha item type	Uniform Resource Identifier
0 \| 0		Non-Fiction	Presidency University Library	Presidency University Library	Management	2017-07-28	ACM Trading, Bengaluru on 24/06/2017	ACM\PUNI\2017-18\00024	1	658.8342 MAJ	11165	2021-09-11	2021-09-11	475.00	2021-09-03	Management Books
0 \| 0 \| 0	Access Restricted	Non-Fiction	Presidency University Library	Presidency University Library	Management	2017-07-28	ACM Trading, Bengaluru on 24/06/2017	ACM\PUNI\2017-18\00024	3	658.8342 MAJ	11166	2023-06-05	2023-05-26	475.00	2021-09-03	Management Books
0 \| 0 \| 0	Access Restricted	Non-Fiction	Presidency University Library	Presidency University Library	Management	2017-07-28	ACM Trading, Bengaluru on 24/06/2017	ACM\PUNI\2017-18\00024		658.8342 MAJ	11167	2021-09-03		475.00	2021-09-03	Management Books
0 \| 0		Non-Fiction	Presidency University Library	Presidency University Library	Management	2017-07-28	ACM Trading, Bengaluru on 24/06/2017	ACM\PUNI\2017-18\00024		658.8342 MAJ	11168	2021-09-03		475.00	2021-09-03	Management Books
0 \| 0		Non-Fiction	Presidency University Library	Presidency University Library	Management	2017-07-28	ACM Trading, Bengaluru on 24/06/2017	ACM\PUNI\2017-18\00024	1	658.8342 MAJ	11169	2021-09-16	2021-09-16	475.00	2021-09-03	Management Books
0 \| 0 \| 0 \| 0	Access Restricted	Non-Fiction	Presidency University Library	Presidency University Library	Management	2018-10-08	Surya Book Supplier, Bengaluru on 21/09/2018	617		658.8342 MAJ	25896	2021-09-03		475.00	2021-09-03	Management Books
0 \| 0 \| 0		Non-Fiction	Presidency University Library	Presidency University Library	Management	2018-10-08	Surya Book Supplier, Bengaluru on 21/09/2018	617		658.8342 MAJ	25897	2021-09-03		475.00	2021-09-03	Management Books
0 \| 0 \| 0		Non-Fiction	Presidency University Library	Presidency University Library	Management	2018-10-08	Surya Book Supplier, Bengaluru on 21/09/2018	617	1	658.8342 MAJ	25898	2021-09-16	2021-09-16	475.00	2021-09-03	Management Books
0 \| 0 \| 0 \| 0	Access Restricted	Non-Fiction	Presidency University Library	Presidency University Library	Management	2018-10-08	Surya Book Supplier, Bengaluru on 21/09/2018	617	2	658.8342 MAJ	25899	2021-09-14	2021-09-14	475.00	2021-09-03	Management Books
0 \| 0 \| 0 \| 0	Access Restricted	Non-Fiction	Presidency University Library	Presidency University Library	Management	2018-10-08	Surya Book Supplier, Bengaluru on 21/09/2018	617	2	658.8342 MAJ	25900	2022-12-27	2022-12-26	475.00	2021-09-03	Management Books
0		CD/DVD	Presidency University Library	Presidency University Library		2022-02-08				658.8342 MAJ	CD408	2022-02-08			2022-02-08	CD/DVD	https://presidencyuniversityin-my.sharepoint.com/:f:/g/personal/library_presidencyuniversity_in/EqUBwpNyUO5PhzUV2tNZMWsB5xOb5IBpsq0dg1bWabkasg?e=XvEd74