Marketing channel management : (Record no. 12027)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00533nam a2200193Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 221011s9999 xx 000 0 und d |
| 020 ## - ISBN | |
| International Standard Book Number | 9780761995517 |
| 020 ## - ISBN | |
| International Standard Book Number | 8178290331 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Presidency University Library |
| 082 ## - DDC NUMBER | |
| Classification number | 658.84 PIN |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Pingali Venugopal |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing channel management : |
| Sub Title | a customer-centric approach |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi: |
| Name of publisher, distributor, etc | Sage Response, |
| Date of publication, distribution, etc | 2012. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | 187 p. |
| 650 ## - Subject | |
| Subject | <a href="Marketing management">Marketing management</a> |
| 650 ## - Subject | |
| Subject | <a href="Advertising and sales">Advertising and sales</a> |
| 650 ## - Subject | |
| Subject | <a href="Retail management practices">Retail management practices</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Koha collection | Location (home branch) | Sublocation or collection (holding branch) | Shelving location | Date acquired | Source of acquisition | Inventory number | Koha full call number | Barcode (Accession No.) | Koha date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 0 | 0 | 0 | Non-Fiction | Presidency University Library | Presidency University Library | Management | 2017-08-03 | Surya Book Supplier, Bengaluru on 08/07/2017 | 400 | 658.84 PIN | 11262 | 2021-09-03 | 575.00 | 2021-09-03 | Management Books | ||||
| 0 | 0 | 0 | Non-Fiction | Presidency University Library | Presidency University Library | Management | 2017-06-08 | Surya Book Supplier, Bengaluru on 06/03/2017 | 178 | 658.84 PIN | 9498 | 2021-09-03 | 495.00 | 2021-09-03 | Management Books | ||||
| 0 | 0 | 0 | Non-Fiction | Presidency University Library | Presidency University Library | Management | 2017-06-08 | Surya Book Supplier, Bengaluru on 06/03/2017 | 178 | 658.84 PIN | 9499 | 2021-09-03 | 495.00 | 2021-09-03 | Management Books | ||||
| 0 | 0 | 0 | Non-Fiction | Presidency University Library | Presidency University Library | Management | 2017-06-08 | Surya Book Supplier, Bengaluru on 06/03/2017 | 178 | 658.84 PIN | 9500 | 2021-09-03 | 495.00 | 2021-09-03 | Management Books | ||||
| 0 | 0 | Non-Fiction | Presidency University Library | Presidency University Library | Management | 2017-06-21 | Surya Book Supplier, Bengaluru on 15/06/2017 | 198 | 658.84 PIN | 9713 | 2021-09-03 | 495.00 | 2021-09-03 | Management Books |
