Marketing channel management : (Record no. 12027)
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000 -LEADER | |
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fixed length control field | 00533nam a2200193Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 221011s9999 xx 000 0 und d |
020 ## - ISBN | |
International Standard Book Number | 9780761995517 |
020 ## - ISBN | |
International Standard Book Number | 8178290331 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | Presidency University Library |
082 ## - DDC NUMBER | |
Classification number | 658.84 PIN |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Pingali Venugopal |
245 #0 - TITLE STATEMENT | |
Title | Marketing channel management : |
Sub Title | a customer-centric approach |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | New Delhi: |
Name of publisher, distributor, etc | Sage Response, |
Date of publication, distribution, etc | 2012. |
300 ## - PHYSICAL DESCRIPTION | |
Pages | 187 p. |
650 ## - Subject | |
Subject | <a href="Marketing management">Marketing management</a> |
650 ## - Subject | |
Subject | <a href="Advertising and sales">Advertising and sales</a> |
650 ## - Subject | |
Subject | <a href="Retail management practices">Retail management practices</a> |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Book |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Koha collection | Location (home branch) | Sublocation or collection (holding branch) | Shelving location | Date acquired | Source of acquisition | Inventory number | Koha full call number | Barcode (Accession No.) | Koha date last seen | Cost, replacement price | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
0 | 0 | 0 | Non-Fiction | Presidency University Library | Presidency University Library | Management | 2017-08-03 | Surya Book Supplier, Bengaluru on 08/07/2017 | 400 | 658.84 PIN | 11262 | 2021-09-03 | 575.00 | 2021-09-03 | Management Books | ||||
0 | 0 | 0 | Non-Fiction | Presidency University Library | Presidency University Library | Management | 2017-06-08 | Surya Book Supplier, Bengaluru on 06/03/2017 | 178 | 658.84 PIN | 9498 | 2021-09-03 | 495.00 | 2021-09-03 | Management Books | ||||
0 | 0 | 0 | Non-Fiction | Presidency University Library | Presidency University Library | Management | 2017-06-08 | Surya Book Supplier, Bengaluru on 06/03/2017 | 178 | 658.84 PIN | 9499 | 2021-09-03 | 495.00 | 2021-09-03 | Management Books | ||||
0 | 0 | 0 | Non-Fiction | Presidency University Library | Presidency University Library | Management | 2017-06-08 | Surya Book Supplier, Bengaluru on 06/03/2017 | 178 | 658.84 PIN | 9500 | 2021-09-03 | 495.00 | 2021-09-03 | Management Books | ||||
0 | 0 | Non-Fiction | Presidency University Library | Presidency University Library | Management | 2017-06-21 | Surya Book Supplier, Bengaluru on 15/06/2017 | 198 | 658.84 PIN | 9713 | 2021-09-03 | 495.00 | 2021-09-03 | Management Books |