Ad critique : how to deconstruct ads in order to build better advertising
Material type:
TextPublication details: Thousand Oaks, California: SAGE Publications, Inc, 2012Description: xiv, 199 pISBN: 9781412980531Subject(s): Advertising | Advertising evaluation | CriticismDDC classification: 659.1 TAG
| Item type | Current library | Shelving location | Call number | Materials specified | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Management Books | Presidency University Library | Management | 659.1 TAG (Browse shelf(Opens below)) | Available | 44623 |
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| 659.1 SHE Controversies in contemporary advertising | 659.1 SIN Marketing and advertising management | 659.1 SIN Marketing and advertising management | 659.1 TAG Ad critique : how to deconstruct ads in order to build better advertising | 659.1019 ACE Consumer behavior and advertising management | 659.1019 ACE Consumer behavior and advertising management | 659.1019 GIL Consumer behavior and promotion management |
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