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		Consumer behavior : empirical research - Vol. 2 by Park, C. Whan [Editor] \| Balaji C. Krishnan \| Bearden, William O [Contributor] \| Folkes, Valerie S [Contributor] \| Gilly, Mary [Contributor] \| Hansen, Flemming [Contributor] \| Stewart, David W [Contributor]. Series: Legends in Marketing - Jagdish N. Sheth ; Vol. 1-9Material type: Text; Format: print ; Literary form: Not fiction Publication details: London: Sage Publications Ltd., 2010Availability: Items available for loan: Presidency University Library (1) . Location(s): Management Call number: 658.80092 PAR. Place hold Log in to add tags Add to cart (remove)
		Handbook of marketing scales : multi-item measures for marketing and consumer behavior research by Bearden, William O [Editor] \| Haws, Kelly L [Editor] \| Netemeyer, Richard G [Editor]. Edition: 3rd ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Thousand Oaks, California: SAGE Publications, Inc, 2011Availability: Items available for loan: Presidency University Library (1) . Location(s): Management Call number: 658.83 BEA. Place hold Log in to add tags Add to cart (remove)

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