Results
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Organizational buying behavior - Vol. 1 by Thomas, Robert J [Editor] | Johnston, Wesley J [Contributor] | Sheth, Jagdish N [Series Editor] | Spekman, Robert E [Contributor] | Woodside, Arch G [Contributor]. Series: Legends in Marketing : Yoram (Jerry) Wind ; Vol. 1-8Material type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: London: Sage Publications Ltd., 2014Availability: Items available for loan: Presidency University Library (1) . Location(s): Management Call number: 658.80092 THO.
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Consumer behavior - Vol. 2 by Kahn, Barbara E [Editor] | Deighton, John [Contributor] | Jain, Arun K [Contributor] | Meyer, Robert J [Editor] | Schmittlein, David [Contributor] | Sheth, Jagdish N [Series Editor]. Series: Legends in Marketing : Yoram (Jerry) Wind ; Vol. 1-8Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London: Sage Publications Ltd., 2014Availability: Items available for loan: Presidency University Library (1) . Location(s): Management Call number: 658.80092 KAH.
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Product and new product management - Vol. 3 by Mahajan, Vijay [Editor] | Arvind Rangaswamy [Contributor] | Muller, Eitan [Contributor] | Sheth, Jagdish N [Series Editor] | Urban, Glen L [Contributor]. Series: Legends in Marketing - Yoram (Jerry) Wind ; Vol. 1-8Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London: Sage Publications Ltd., 2014Availability: Items available for loan: Presidency University Library (1) . Location(s): Management Call number: 658.80092 MAH.
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Marketing strategy - Vol. 4 by Reibstein, David J [Editor] | Day, George S [Contributor] | Hanssens, Dominique [Contributor] | Moorman, Christine [Contributor] | Sheth, Jagdish N [Series Editor]. Series: Legends in Marketing : Yoram (Jerry) Wind ; Vol. 1-8Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London: Sage Publications Ltd., 2014Availability: Items available for loan: Presidency University Library (1) . Location(s): Management Call number: 658.80092 REI.
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Market segmentation - Vol. 5 by Bell, David R [Editor] | Eliashberg, Jehoshua [Contributor] | Gupta, Sunil [Contributor] | Lilien, Gary L [Contributor] | Sheth, Jagdish N [Series Editor]. Series: Legends in Marketing - Yoram (Jerry) Wind ; Vol. 1-8Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London: Sage Publications Ltd., 2014Availability: Items available for loan: Presidency University Library (1) . Location(s): Management Call number: 658.8 BEL.
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Global marketing - Vol. 6 by Jain, Arun K [Editor] | Calantone, Roger J [Contributor] | Craig, C. Samuel [Contributor] | Johansson, Johny K [Contributor] | Layton, Roger A [Contributor] | Sheth, Jagdish N [Series Editor]. Series: Legends in Marketing : Yoram (Jerry) Wind ; Vol. 1-8Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London: Sage Publications Ltd., 2014Availability: Items available for loan: Presidency University Library (1) . Location(s): Management Call number: 658.80092 JAI.
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Marketing research and modelling - Vol. 7 by Rao, Vithala R [Editor] | Malhotra, Naresh K [Contributor] | Moskowitz, Howard R [Contributor] | Sheth, Jagdish N [Series Editor] | Steckel, Joel H [Contributor]. Series: Legends in Marketing - Yoram (Jerry) Wind ; Vol. 1-8Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London: Sage Publications Ltd., 2014Availability: Items available for loan: Presidency University Library (1) . Location(s): Management Call number: 658.80092 RAO.
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Future of marketing - Vol. 8 by Day, George S [Editor] | Kotler, Philip [Contributor] | Reibstein, David J [Contributor] | Sheth, Jagdish N [Series Editor] | Webster, Frederick E [Contributor]. Series: Legends in Marketing : Yoram (Jerry) Wind ; Vol. 1-8Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London: Sage Publications Ltd., 2014Availability: Items available for loan: Presidency University Library (1) . Location(s): Management Call number: 658.80092 DAY.
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