Ad critique : how to deconstruct ads in order to build better advertising

By: Tag, Nancy RMaterial type: TextTextPublication details: Thousand Oaks, California: SAGE Publications, Inc, 2012Description: xiv, 199 pISBN: 9781412980531Subject(s): Advertising | Advertising evaluation | CriticismDDC classification: 659.1 TAG
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Item type Current library Shelving location Call number Materials specified Status Date due Barcode
Management Books Presidency University Library
Management 659.1 TAG (Browse shelf(Opens below)) Available 44623

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