Customer loyalty : (Record no. 20725)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00600nam a2200205Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 221011s9999 xx 000 0 und d |
| 020 ## - ISBN | |
| International Standard Book Number | 9789332902718 |
| 020 ## - ISBN | |
| International Standard Book Number | 9332902712 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Presidency University Library |
| 082 ## - DDC NUMBER | |
| Classification number | 658.812 RAI |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Rai, Alok Kumar |
| 245 #0 - TITLE STATEMENT | |
| Title | Customer loyalty : |
| Sub Title | concept, context and character |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Chennai: |
| Name of publisher, distributor, etc | McGraw Hill Education India Pvt. Ltd., |
| Date of publication, distribution, etc | 2017. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | xvi, 304 p. |
| 650 ## - Subject | |
| Subject | <a href="Customer relations">Customer relations</a> |
| 650 ## - Subject | |
| Subject | <a href="Customer relationship management">Customer relationship management</a> |
| 650 ## - Subject | |
| Subject | <a href="Retail industry - customer loyalty">Retail industry - customer loyalty</a> |
| 700 ## - Added Entry Personal Name | |
| Added Entry Personal Name | Srivastava, Medha |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Location (home branch) | Sublocation or collection (holding branch) | Shelving location | Date acquired | Source of acquisition | Coded location qualifier | Koha full call number | Barcode (Accession No.) | Koha date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 0 | 0 | Presidency University Library | Presidency University Library | Management | 2022-07-28 | ACM TradingBangalore | ACM/PUNI20 | 658.812 RAI | 40412 | 2022-07-28 | 675.00 | 2022-07-28 | Management Books |
