Customer loyalty : concept, context and character

By: Rai, Alok KumarContributor(s): Srivastava, MedhaMaterial type: TextTextPublication details: Chennai: McGraw Hill Education India Pvt. Ltd., 2017Description: xvi, 304 pISBN: 9789332902718; 9332902712Subject(s): Customer relations | Customer relationship management | Retail industry - customer loyaltyDDC classification: 658.812 RAI
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Management Books Presidency University Library
Management 658.812 RAI (Browse shelf(Opens below)) Available 40412

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