Neuromarketing for dummies

By: Genco, Stephen JContributor(s): Pohlmann, Andrew P | Steidl, PeterMaterial type: TextTextPublication details: New Delhi: Wiley India Pvt. Ltd., 2014Description: xiv, 392 pISBN: 9788126544387Subject(s): Consumer behavior | Marketing--Psychological aspects | NeuromarketingDDC classification: 658.8342 GEN
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Item type Current library Collection Shelving location Call number Materials specified Status Date due Barcode
Management Books Presidency University Library
Management 658.8342 GEN (Browse shelf(Opens below)) Available 47226
Management Books Presidency University Library
Non-Fiction Management 658.8342 GEN (Browse shelf(Opens below)) Available 37223

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